BSA members invest in AI powered platform to optimize customer experiences

July 29, 2022
Author: Susan Yee

(July 26, 2022 – Philadelphia, PA) Broad Street Angels, the Union League’s angel investing affinity group, announced that its members have made an investment in Zenapse, Inc.

Zenapse is a revolutionary new SaaS platform to help businesses optimize their customer experiences via a proprietary psychographic model that captures what consumers think, feel and believe in addition to their behaviors and demographics.  The result is a unique network Knowledge Graph enriched by AI/ML that produces dramatic improvement in performance by delivering predictive goal based CX optimizations for every customer in context.

“We are thrilled to partner with Broad Street Angels to create a first of its kind AI powered platform built to capture consumer psychographics, make predictions in real-time and optimized to drive industry leading performance up and down the conversion sales funnel,” said Matt Bernardini, CEO of Zenapse.

“Zenapse provided us with a compelling business model using its proprietary technologies. We are looking forward to seeing this company grow to the next level as it helps customers drive efficiencies in their sales processes,” said Broad Street Angels Chair, Bob Ciaruffoli.

Broad Street Angels review investment opportunities from companies located in the mid-Atlantic region on a monthly basis. Companies wishing to be considered can apply at

Zenapse is the first AI SaaS platform powered by emotional intelligence for dynamic full funnel marketing and CX optimization. Based in Westport, CT with offices in Silicon Valley and Los Angeles the company has created a new paradigm of human-centric understanding to accelerate results and performance for CMOs, CDOs, CX, and Growth leaders. The Zenapse platform provides low-code, high impact solutions that utilize its proprietary network Knowledge Graph to optimize each customer’s experience based on unique insights, market intelligence and ethical AI.

Broad Street Angels is an affinity club of The Union League of Philadelphia. It consists of about 120 Union League members who actively invest in qualified, early-stage enterprises in the Greater Philadelphia and mid-Atlantic region as a means of growing the economy, retaining, and attracting talent and fostering innovations that strengthen our civic infrastructure. The group is a member of the Angel Capital Association, PACT, PA Angel Network, and Mid-Atlantic Diamond Ventures

For information, please contact: Communications Chair, Susan Yee, CEO of Active Data,, 610-997-8100.